让我们插上品牌的翅膀

—shizongzai2016nianzongjiebiaozhangji2017niangongzuoanpaidahuishangdejianghua

2017nian,shiwomenqiyede“pinpaijianshenian”。

heweipinpai?jianyanzhi,pinpaidewaizaibiaoxianshishichangduiwomenqiye、chanpin,baokuoshouhoufuwuderenzhiyurenkechengdu。guzili,pinpaishiwomenbawomendeshenghuotaiduhegongzuobiaoxianyichanpindexingshizhanshijishichanghousuohuodedepingjia,shiqiyejiazhi、jingzhenglijiqiyerenzhiyeshuizhundetixian。

守信娱乐网址娱乐场pinpaijiansheshi“sanpinzhanlve”degongjianzhan。

pinpaijianshedemubiaoshijingyoukehutiyan,shishichangduiwomenqiyeheqiyerenzuochudenulijiyuchongfendekending,congershiqiyeyongyouyiliudezhimingdu,qiyedechanpinyongyouyiliudejiageheyiliudezhongduanyonghu。

jingguojinsannianlai“sanpinzhanlve”detuidong,youqishi2016nianshixianlegongxupeitaobingkaizhanshichangkaifaniangongzuo,womenyijingjubeilexiangpinpaijianshefaqichongjidetiaojian;zaihongguanjingjizhuanxingdedabeijingxia,zhongguogangtieyeyeyijinglakailebuyiguimoershiyichanpindechayihuashichangdingwei、dutedechanpinlihezhuanyehuadeshengchan、gexinghuadefuwuweiqiyejiazhiyujingzhenglidexumu,zheibujinxiangwomenzhaoshilepinpaijianshedepoqiexing,yeweiwomenfahuizishendutedeyoushichangkailejiyuzhimen;2016nianxiabannian,womendechanpinzhiliangbaozhengheshichangkaifadeshijian,yejinyibujiandinglewomenpinpaijianshedejuexin,zuozhenglewomenpinpaijianshejuecedezhengquexing、jishixing、biyaoxing。

jintian,wojiuruherenshihejianxingpinpaijianshenianhuodong,jiangjidianzijidekanfaheyijian。

守信娱乐网址娱乐场1、pinpaijianshedesankuaijishi:

diyikuaijishishishichangdingwei。genjuwomendezhuangbeishuipinghechanpinxingchengnengli,womenjizijidedingweishiyi“hou、zhong、xiao”weitesedechayihuachanpinshichang。chaodadanbanzhong、chaodahoudu,chaodabanfudeyihanjiegangzhongtehouban,shiwomenqubieyuguoneimuqiansuoyouzhonghoubanqiyededutenengli,yinci,yelisuodangrandichengweiwomenzuizhongyaodechanpindingwei;qicishizhuanyehuademojuxilieyonggang、dihejinjiegouyonggangdezhizaoshang。

dierkuaijishishishichangzhunru。womenzaizheiyikuaiqianzhangduo、qianlida,gongzuolianghenda。zheiyikuaidegongzuobaokuo:channeng、huanbao、anquan、nenghaodengfangmiandehefaxingzhunru,tongshi,gengbaokuotixirenzhenghechanpinrenzhengdaliangdejutigongzuo,haiyoujiushijinbeijianghehebeimingpaichanpindeshenqing。zheiyikuaijishiduiyuwomendechanpinzouxiangguojishichang、guoneizhongyaodeyonghushichang、zhuanyeyaoqiujiaoqiangdeshichangzhiguanzhongyao,erzheixieshichangjishipinpaijianshedebiaozhixingshichang,youshiwomenchanpinzengzhidezhongyaoshichang。

disankuaijishishishichangkaifa。zheishiwomenpinpaijianshedezhongtouxi,guanjiandian,yeshiwomendeqianliyuxiwangsuozai。shichangkaifayaoqiuxiaoshoubumenshenkelijiebingangongsichayihua、zhuanyehuadechanpindingweimaigengduodehouzhongchanpin,bingbachanpingengduodimaijizhongduanyonghu。shengchan、jishuhexiaoshoubumendouyaochongfenlijiehouzhongxiaodezhenzhengneihan,bingranghouzhongxiaochengweigongsigaofujiazhidelaiyuan,gongsixingxiangdedaiyanchanpin。tongshishengchan、jishu、xiaoshoubumenyaohelizuohaozhuanyehuachanpindeshichangkaifa。

2、pinpaijianshedesangerenzhi:

守信娱乐网址娱乐场diyigerenzhishiwomenyaoduipinpaijianshedekunnanyouchongfendegujihezhunbei,duipinpaijianshedemubiaoyouchongfendexinxinhejianchi。pinpaijianshexingrenzhongdaoyuan,pinpaijiansheyongyuanzailushang,pinpaijianshekaoyizhenzi、yiguzide“honghuangzhili”buxing。pinpaijianshebunengyicuerjiu,pinpaijianshebunengyilaoyongyi,pinpaijianshebunengzaichanpinzhiliangshangfanfu。

diergerenzhishiwomengongsiquedingdepinpaijianshedemubiaomeiyouchaochuwomenzhuangbeinenglishuiping,meiyouchaochuwomenqiyerennenglishuiping。qihaohuaichengbaijunzaiyuwomenmeigegongxuduigongzuoxijiedeshixian,duigongxugongzuozhiliangdebaozheng。yejiushishuo,womenpinpaijianshemianlindewentizhuyaoshizishendewenti,erbushishichanghewaibuwenti。

disangerenzhishijiuhaoyepaxiangzishen,dongxihaoyepabuhuimai。zheiyidian,duiwomenlaishuofeichangrangrenyihan,shuoqilairangren“lanshouxianggu”。

3、pinpaijianshedesandabaozheng:

守信娱乐网址娱乐场diyishishulijiankangdezhiyeguan、xueshuguan,chuilianzhuanyenenglihecongyenengli。weishenmewobazhiyeguanhexueshuguanbinglieni?shiyinweiwomenxianzaicunzaidehenduoyanzhongyingxiangpinpaijianshedexingwei,douyouzheilianggefangmianfumian、bujiankangdeyingzizaizuoguai,zheishidewomen“youyidexiaochuanshuofanjiufan”(zhuyi,zheijuwangluoliuxingyuzaizheilideyisishi:chanpinzhiliangshihaoshihuai,renwenhuanjingbujiankang,congyeyishibuduanzheng)。

diergebaozhengshizhonggaocengdedajuqinghuai,jiaolianyuanyishiheyundongyuandezijue,youqiyaozhuyibashiqingxiangxi、zuoshi,zuodegongping、zuodekexue。

守信娱乐网址娱乐场disangebaozhengshiquanyuandongyuan、quanyuanquanlitourudaopinpaijianshedehuodongzhonglai。pinpaijiansheshiyigexitonggongcheng,meiyounagerenbuzhongyao,meiyounagegangweibuguanjian,yongwangluoliuxingyujiangjiushimeiyou“chiguaqunzhong”,meiyouchiguaqunzhongdelingwaiyicengyisishibuyunxuyou“chiguaqunzhong”(buganzhengshihuoganbuhaozhengshi,kaoshuosandaosihunfanchi)。

4、pinpaijianshebukezourudesangewuqu:

diyigeshibapinpaijianshedangcheng“gaoduan”“lengpi”detongyiyu,pinpaijiansheshi“jingpin”chuangpinpai,shi“yiwozhizhang”chuangpinpai,shiyi“zhuanyehuashengchan,gexinghuafuwu”chuangpinpai。zhiliangshipinpaidelinghun,houzhongxiao、zhuanyehua、zhongduanhuashiwomenpinpaidetedian。

守信娱乐网址娱乐场diergeshibuyuanyiyebuganxiangjixiantiaozhan。zhenzhengyouxiudegangtiechanpinpinpaibixuyoupinzhihepinzhongliangyi。

disangeshibuyaozoujinzhiyoushiwuchanpinzhizaozhecaiguanhuchuangpinpai,qitagongzuoyuciwuguandewuqu。zaizheiyidianshang,feichanpinshengchanzhijiexiangguanbumenyouqiyaogexinghuadizhaodaozijideqierudian。

5、pinpaijianshedesange“xiaomubiao”:

diyige“xiaomubiao”shi:yichanpinjiegoulun,dao2017niandi,ancaizhihuafen,womenyaobaputanbanjiangdao40%yinei,badihejinbantigaodao30%yishang,bamojuxilieyonggangtigaodao25%yishang,xiaogangzhonghegaonanduchanpindadao3%zuoyou;chanpinguigeyaoshixiandayudengyu60mmyishangdadao85%;2017niankaishishixianbanpichanpinxiaoyudengyu120mmbaoxingnengbaotanshangchuchang。

dierge“xiaomubiao”shichanpinjiagejishenyixianqiyexinglie(tongcaizhi、tongguige、tongshichangbijiao);zhongduanyonghuhetongliangdadao50%yishang。

守信娱乐网址娱乐场disange“xiaomubiao”shizaishichangshangchengweiyonghupubianrenkede、zuiyouxiudetehoubanzhizaoshang;zuizhuanyedemojuxilieyonggangzhizaoshang。

6、pinpaijiansheyaozhelibuqisankuaiduanban:

pinpaizhigao,zhiliangshiweijiliang。buzhizaobuliangpin,burangbuliangpinchuchang,naiwomenpinpaijianshemianlindediyikuaiduanban。chanpinzhiliangqujueyugongxugongzuozhiliang,zaipinpaijiansheguochengzhong,womenyidingyaoshizhongbuxiediqianzhuzheigeniubizi。yaocongjishuguanlirushou,fuyijingjikaohe,qieshibaozhenggongxugongzuozhiliangzhenshi、zhengque、kekao。shifouzuodaolezheiyidian,hengliangbiaozhunjiushichanpinzhiliangdadaobingwendingzaigaoshuiping。

shichangzhiyuan,yingxiaozhiweiguanjian。shichangyingxiaobumenshenkelijiebingqieshiluoshiguanyu“chayihua、zhuanyehua、zhongduanhua”deshichangfangxiangyaoqiushiwomenpinpaijianshemianlindedierkuaiduanban。womenxianzaishitongguojingxiaoshangjiejuelemaihoubandewenti,danshizai“chayihua、zhuanyehua、zhongduanhua”shanghetongyekebiqiyexiangbichajujuda。gongsiyaoqiuyingxiaobumenzaixindeyinianli,yaoshenkezongjiejingyanjiaoxun,nachujuticuoshi,buzhebukoudijiegongsiniandushengchanjingyingjihuawanchengyingxiaorenwu。wozheiliqiangdiaoliangju:shichangzhiyuan,chaohuwomenxiangxiangdeda,jieguobuhaozhinengshuowomenhaianyujingxiaoshangnahuo;shichangzhiyuan,qisuoqiuzaiyuzhangqizhongduanhezuo,xianzhuangbulixiang,zhengshiwomenjudaqianlizhisuozai。

守信娱乐网址娱乐场denggaojieyuan,shezhiyejingshenbuda。congyeyishibuduanzheng,shiwomendedisankuaiduanban。qianmianliangkuaiduanbanshiwomenxianyouwentidebiaoxiang,qiyuanyinzeshizheisankuaiduanbansuozhi。hongyangzhiyejingshen,keyigaishanwomenqiyederenwenhuanjing,keyirongqiawomenqiyederenjiguanxi,keyirangwomenyongyoujijidezhiyexingwei,jiaorendezhiyeyejiheyuyuedezhiyerensheng。haowuyiwen,zheishipinpaijianshezuijipo、zuizhongyao,yebixushouxianbuqideduanban。

7、pinpaijianshejianshaoshibaidesanzhongfangfa:

diyizhongfangfashinalaizhuyi。nalaizhuyibaokuoliangcengyisi:yishiyinengzheweishi,ershiyinengzhewei“de”。yinengzheweishikeyirangzijishaozouwanlu,keyirangzijizhidaochaju,buzaijialiyelangzida,keyirangzijibuzhiyumianduiwentizhaobuzhebei。yinengzhewei“de”,jiushibanengzhedangchengganchaomubiao。shiyongnalaizhuyishiyaozhuyizhenxue、xuexi、xuezhengongfu,huoxuehuoyong,banengzhedejingyanyuwomendejutiqingkuangxiangjiehe,chuangzaochuzijidedongxi,buyaoshengtunhuobo、yiweizhaoban。

diergefangfashijisiguangyi。suyun:sangechoupijiangnengdingyigezhugeliang,youlewentijizhongdajiadezhihuibiyigerenzaineisibieyaoqiangdeduo。jisiguangyidediergehaochushizhuyishidajiayikuaiyide,dajiamingbai、dajiarenke,zheiyangganqilaishaolenifan,duolereqinghezhudongxing,tongshiganqilaiyegengrenzhen。

disangefangfashizhuaxijieheshuju。xijiejuedingchengbai,zheiyijingshidajiaershunengxiangdekoutouyule,youciyikejianxijiezhizhongyao。xijiedezhenshixing、zhengquexingshizhuaxijiedeguanjian,jiejuezheigewentizuizhongyaodeshouduanshibaozhengshujudezhenshixing、kekaoxing。jiaxingshujuyibanchanshengyusangetujing:yishirenwei,ershijiqibuzhichi,sanshifangfaheshixiaobuzhengque。jiejuexijieheshujudezhenshixing、zhengquexingwenti,duiwomenzuochuzhengquedepanduan,zhaochuwentidechengyinzhiguanzhongyao。gexiangguanbumenyaogaoduzhongshibingbajiejuezheigewentidangzuodashilaizhua。

geweigongyou:

kanshichangxuqiuwomenqianjingguangkuo!

kanxingyexianjinwomenqianlijuda!

守信娱乐网址娱乐场kanwomenzishenwomenchongmanxinxin!

守信娱乐网址娱乐场pinpaijianshejiuzaiwomenmeiweigongyoudeshouzhong,jiuzaiwomenmeigeqiyerendezhiyexingweizhong,zhiyaowomenlulitongxin,womenyidingnengchenggong!

zuihouyouzhongdiganjigeweigongyouhenimendejiarenzaiguoquyinianliweiqiyezuochudenulihefengxian!bingzhunihenidejiarenxinniankuaile、shentikangjian、jiatingxingfu!